Safety razor with disposable blade
Maquinilla con hoja desechable
- Date
- 1901–1903 · confidence high
- Place
- Boston, Massachusetts, United States
- Credited to
- King Camp Gillette and William Nickerson (patent 1904; sales 1903)
- People
- 👤 King Camp Gillette1855–1932👤 William Emery Nickerson1853–1930
- Field
- Tools
What it is
Safety razor with a thin, disposable double-edged steel blade. It created the business model of selling the holder cheap and the consumable dear.
What it led to
- Daily home shaving and the disappearance of the beard
- 'Razor and blades' business model (printers, coffee capsules)
- Mass male advertising
Built on
- Razor
- Cold-rolled steel
Made possible
- Electric shaver (Schick, 1931)
- Consumables business model