🛠️ Invention or technique

Simon

Date
1978 · confidence high
Place
Chicago, Illinois, United States
Credited to
Ralph H. Baer
Field
Tools

What it is

An electronic short-term memory game that plays a sequence of tones and lights the player must repeat, growing progressively longer; devised by Ralph H. Baer and Howard J. Morrison for Marvin Glass and Associates, programmed by Lenny Cope, and marketed by Milton Bradley.

What it led to

  • Popularization of electronic memory toys in the 1980s
  • Influence on later design of handheld electronic games
  • Consolidation of Milton Bradley (later Hasbro) in the electronic toy market
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Sources✓ verified 2026-09-28