🛠️ Invention or technique

Breakfast cereal (corn flakes)

Cereal de desayuno (copos de maíz)

Date
1894–1906 · confidence high
Place
Battle Creek, Michigan, United States
Credited to
John Harvey Kellogg and Will Keith Kellogg (1894; Kellogg Company, 1906); C. W. Post (Grape-Nuts, 1897)
People
👤 C. W. Post1854–1914👤 John Harvey Kellogg1852–1943👤 Will Keith Kellogg1860–1951
Field
Life & health

What it is

Toasted cereal flakes ready to eat, born in an Adventist sanatorium and turned into a branded product. Prototype of the advertised processed food.

What it led to

  • Industrial breakfast and marketing to children
  • Branded packaged food with prizes and mascots
  • Battle Creek's agri-food industry
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