Fordism
Fordismo (salario de 5 dólares y producción en masa)
- Date
- 1914 · confidence high
- Place
- Dearborn, Michigan, United States
- Credited to
- Henry Ford
- People
- 👤 Henry Ford1863–1947
- Field
- Tools
What it is
Socioeconomic model combining standardised chain production, high wages ($5/day) and an 8-hour day so that workers would also be consumers. It founded the mass-consumption economy.
The concept was coined as such by Antonio Gramsci in the Prison Notebooks (1934).
What it led to
- Consumer working middle class
- Consumer society and mass advertising
- Dominant economic model of the 20th century until Toyotism
Built on
Made possible
- Self-service supermarket1916–1930
- Consumer credit
- Residential suburb